Samsung P2770FH dips down to 1ms response time, costs $400

Electronics manufacturers love to claim their product is entirely without precedent, but this 27-inch Samsung monitor has good reason to crow about its (relative) uniqueness. It's the first the second LCD to tout a blink-and-you'll-miss-it 1ms response time, halving the previous best in this category of 2ms. It's dubious whether you'll notice the difference in casual use, but that growing class of professional gamers will probably appreciate the extra, barely perceivable, responsiveness. Then again, those same pros might be slightly put off by the lack of stand adjustment and Samsung's Touch of Color enclosure -- neither seem to fit in with the performance-oriented panel within. The spec sheet is filled out with standard fare such as 1920 x 1080 resolution, 300 nits of brightness, HDMI input, and a 1,000:1 contrast ratio. Should that sound like your perfect recipe, you'll be able to pick up the Samsung P2770FH later this month for $400.

Update: Viewsonic kindly reminded us that its own VX2739wm 27-inch panel beat this Sammy to market with a 1ms response time back in May.